Is the VA Industry on Shaky Ground?
Wednesday, March 31st, 2010Every now and then I hear from business owners who share their story about a frustrating experience with a Virtual Assistant. It’s normal … and really, it should be expected, after all we’re still learning how to work well together and build great relationships.
However in discussions last week at the Wealthy Thought Leader event, I was absolutely shocked to hear that the reputation of the Virtual Assistant industry is on serious shaky ground.
Are you surprised to hear this?
Here’s the scoop … business owners do not feel like they are well looked after by their Virtual Assistants. In conversations with different business owners there were some common ‘complaints’ that I was hearing. Things like working with a Virtual Assistant who does not:
- provide timely responses to their clients
- assist with the occasional request that requires quick turn around
- complete tasks before the agreed to deadline
- communicate appropriately or asking questions to clarify details
- pay attention to details – making sloppy errors regularly
- manage the priorities of all their clients well (leaving clients to feel
their stuff is unimportant and at the bottom of the list)
Enough business owners out there are unhappy in their experience with a Virtual Assistant and they’re talking to each other about it… and this can affect the reputation of the entire industry. Which of course is something that makes me sit up and take notice.
As someone who is passionate about our profession and as an active advocate of this industry I want to look at how we can fix this. I’m a firm believer that when we hear complaints from our clients on a regular basis it is an opp for us to step up and respond.
Of all the complaints I was hearing one that really stood out for me is that clients don’t feel like they are important. They feel like their stuff “doesn’t matter” or “falls to the bottom of the list.” Now I know as a VA that this certainly isn’t our intention! We are working to juggle all our clients and their various projects, and that last thing we want is for them to feel like they don’t matter.
As a starting point I created a checklist of things we CAN do to make sure our clients feel like they are the only ones we work with. It’s usually just simple tweaks that can make all the difference for clients, and make them feel taken care of. How many of these can you check off?
What are some other things we can do to make our clients looked after?
Enter your name and email address below and get immediate access to the checklist you can use to identify how well you’re looking after your client.
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understanding the basics, and understanding your client, you can support them with all kinds of day-to-day writing tasks ranging from autoresponders, to blog posts to ezine content.

owners could boost business with a Virtual Assistant.



